Loading PAYchat AdsPreparing the channel marketplace…
There is no single price for every Telegram advertising campaign. Official Sponsored Messages use CPM auction bidding, while individual channel placements have their own listed prices and terms.
Compare the buying method, not just the price number. A sponsored-message impression and a channel-post view are different measurements.
CPM means cost per 1,000 impressions. Telegram's published self-service instructions state a minimum bid of 0.1 TON CPM, but the amount needed to win placements can be higher. Check the official platform for current requirements.
You set a campaign budget. Actual spend depends on campaign delivery, audience and competition; a minimum bid is not a guaranteed price for every impression.
Official Telegram Ads getting-started guideChannel owners offer placements with their own prices and posting terms. On PAYchat Ads, compare channel audience statistics, advertised placement options and available pricing before starting a campaign.
Listings sourced externally may require additional confirmation of availability and final pricing. PAYchat handles the authoritative transaction and checkout workflow.
See channel listings and pricesCompare relevant audience signals rather than treating the lowest sticker price as the best campaign.
A smaller channel with the right niche, language and country can be more useful than a large but unrelated audience.
Subscriber totals are not identical to post views. Examine available post-view and reach statistics when planning your budget.
Posting time, pinned duration and how long the advertisement remains visible can change the value of a placement.
Review whether the owner manages the listing directly, what approval is required, and whether current inventory is confirmed.
Use actual listing values rather than fabricated average prices. This simple calculator stays on your device and does not request marketplace or payment information.
Enter a channel's listed placement cost and its average post views. Use the same currency as the channel listing. The output is an estimate per 1,000 views, not a traffic guarantee.
Calculation: placement price ÷ average views × 1,000. Historical post views may differ from views on your advertisement; this is not an official Telegram Ads auction bid.
No. It is the minimum CPM bid published in Telegram's self-service getting-started guide, not a guaranteed clearing price. Your actual CPM can vary with the auction and targeting. Read the official instructions.
No. Average post views describe past performance; future campaign views may differ. Always examine the listed channel's current metrics and placement terms.
Open the marketplace catalogue, select a channel and inspect its placement options. Prices can differ across channels and may change. Final costs and availability are confirmed through the PAYchat booking flow.
Not exactly. They have different delivery, inventory, controls and reporting. Consider both the audience and placement format before comparing costs.
Explore placements, review relevant metrics and decide what works for your campaign.